Case Study: Washington Township

Washington Township

Founded in 1809, Washington Township contains 27.5 square miles in northwest Franklin County, southwestern Delaware County and eastern Union County. The entire City of Dublin is located within the Township. The Township is part of the greater Columbus metropolitan area. The Township is comprised of over 42,000 residents and is home to the PGA Memorial Tournament. Several large businesses also are within the Township including Cardinal Health, Ashland Chemical, OCLC, and Wendy’s International.

Washington Township employee helping two young children fishing
The layers of building a website for Washington Township

Project Scope

The goal of this project was to update the technologies, structure, layout and designs driving the Washington Township website.

  • Provide timely access to information about the township and its services
  • Improve communication between residents and township administrators
  • Automate Class and Program Registration for residents
  • Increase site usage among residents

Solution

Through these front-end updates and upgrades, we provided a better user-experience and interface for visitors to the website, as well as added the “ease-of-use” of a WordPress back-end for managing content by administrators.

Washington Township homepage
Washington Township web project frame

Results

Thanks to a collaborative approach and solid strategy, we successfully met all project goals and exceeded all expectations, with Washington Township’s new responsive website.

  • increase arrow pointing upIncreased Page Views, Unique Visitors, and Sessions
  • sessions iconLonger Session Durations
  • users iconMore Return Visitors
  • decrease arrow pointing downGreatly Decreased Bounce Rate
Chepri icon over Washington Township testamonial
“I’ve been part of three website redesign projects, the most recent of which was with Chepri®. It was by far the most enjoyable experience of all three. The Chepri® team provided expertise and support in a very responsive fashion. When they say they will focus on working with you for the duration of your project, they deliver.”
Leslie Dybiec WTWP Communications Manager

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